Entrance of Signal Kitchens showroom with interactive digital screens and neon signage

Blink's omnichannel concept for Nobia has revolutionized the customer journey in kitchen buying for the Sigdal brand.

  • CLIENT

    Sigdal Kitchens

  • LOCATION

    Norway

  • INDUSTRY

    Kitchen supplier, specialty retail design

  • SCOPE

    Retail concept, In-store digital design

Color palette on shelves, neon signage and curated explanation on the wall
Fronter animation

Opportunity and concept

Cross Icon

Sigdal Kitchens: Scandinavian Minimalist Design with a Premium Touch

Blink collaborated with Sigdal Kitchens to elevate the brand’s retail presence by leveraging its rich Norwegian heritage and sleek, minimalist kitchen designs. Sigdal Kitchens is celebrated for blending timeless Scandinavian aesthetics with innovative, functional solutions that reimagine the heart of the home. Our goal was to create a retail experience that embodies Sigdal's dedication to craftsmanship, quality, and sustainability, offering customers a space to envision their ideal kitchens.

Result and impact

Cross Icon

An Immersive,Personalized Showroom Experience for Sigdal Kitchens

Our design approach produced an engaging in-store experience for Sigdal Kitchens, allowing customers to explore the brand’s offerings in a hands-on and interactive way. Each showroom is thoughtfully laid out to showcase the versatility, craftsmanship, and beauty of Sigdal’s kitchen designs. Visitors can directly engage with the materials, finishes, and modular options to better understand how each element can be customized to suit their unique preferences and needs.

On-site design consultants provide personalized guidance, helping customers visualize how a Sigdal kitchen can transform their home into a stylish and highly functional space. The process is designed to be inspiring, collaborative, and stress-free, enabling customers to craft kitchens that integrate seamlessly into their lifestyle.

Key Concept Features

Scandinavian Design Philosophy

Sigdal Kitchens embraces the minimalist, clean-lined aesthetic synonymous with Scandinavian design. Natural materials, neutral color palettes, and an emphasis on light and open space create kitchens that are both inviting and serene.

• Customization & Flexibility: Sigdal Kitchens offers endless customization possibilities. From cabinetry styles and color selections to tailored layouts, each kitchen is designed to reflect the unique tastes and space requirements of the customer while maximizing efficiency.

• Sustainability at Its Core: Sustainability is fundamental to the Sigdal brand. Through the use of responsibly sourced materials and eco-friendly production methods, Sigdal Kitchens focuses on minimizing environmental impact without sacrificing quality or design integrity.

• Exceptional Craftsmanship: Sigdal Kitchens are built with an unwavering commitment to quality. By combining traditional woodworking techniques with cutting-edge technology, Sigdal ensures that every kitchen is crafted to last, all while exuding elegance and sophistication.

• Innovation in Functionality: Innovation is at the heart of every Sigdal kitchen design. Smart storage solutions, ergonomic layouts, and seamless technology integration enhance both the practicality and visual appeal of the kitchen space.

Discover how

Cross Icon

Blink’s design concept was firmly rooted in Sigdal Kitchens' values as a premium Scandinavian brand. We focused on translating Sigdal’s minimalist yet warm design ethos into a retail environment where customers can fully immerse themselves in the products and materials. The final concept showcases the perfect balance of functionality, craftsmanship, and sustainable design, ensuring that each Sigdal kitchen embodies timeless Scandinavian beauty while meeting modern demands for customization and eco-conscious living.

Handles displayed in a drawer per materials and colors for smoother shopping experience
Sigdal Kitchens design studio with interactive digital screens
Rest area during the shopping journey
Shopper using interactive digital screen on the wall looking for kitchen appliance
Sigdal Kitchen lab of navy kitchen model with digital screens of showing artisan and materials
White cone shaped floor stand
Typography of descriptions in the showroom
Sigdal Kitchens color palette illustration

Want to know more about this project?
Contact Richard Kylberg, founder of Blink

Want to know more?
Contact Richard Kylberg, founder of Blink

Copy Text to Clipboard
richard@blinkthedesignagency.com

LINK COPIED!

Copy Text to Clipboard
+46 73 545 50 18

LINK COPIED!

LINKEDIN

Related projects